I’m a New Zealand-born social and marketing specialist with over 7 years’ experience across B2C, retail, B2B and agency worlds, helping brands grow through sharp strategy, engaging content and a real feel for what connects. I’ve led campaigns that build communities, boost engagement and turn followers into loyal customers. I stay close to culture, always on the pulse of new platforms, trends, and tools and love finding creative ways to make brands feel both fresh and relevant.

I’ve worked across everything from retail activations and fashion shows to big brand collaborations and viral content shoots, bringing bold ideas to life from concept to execution. I’m all about the details, thrive under pressure, and know how to get results without losing the creative spark. Now living in San Francisco, I’m looking to bring fresh energy and a global perspective to a team that’s ready to make cool things happen.